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What Is the Architecture of E-commerce?

  June 27,2023

Two definitions of e-commerce website architecture exist:


  • It concerns the technological framework supporting your e-commerce store and the interactions between your website's presentation, business, and data layers.
  • It is an information presentation method on the website that establishes a hierarchy of the relationships between the data units.


E-commerce site architecture is the framework or underlying design that enables your company to expand, maintain its online presence, and deliver the exceptional user experience (UX) that all merchants aspire to.  


Why is a well-functioning e-commerce architectural design essential? 


It assists search engines (SE) in indexing and ranking the website higher. The interconnectedness of structures and their influence on SE operational logic is crucial. Therefore, the target website should be structured in a scannable style to enable simple crawling and indexing.


Scalability is possible with it. You might not need to build the website from the bottom up — you can improve and add features to the current one depending on the language and tools utilized. However, you can only do this if you know the specific website elements and structures that will be changed.


It makes third-party integrations simple. Similar to the example mentioned above, understanding the connections and relationships in the architecture of your e-commerce software can help you power your program with the solutions provided by other suppliers, enabling you to provide a better user experience.   


The experience of the user is improved. A thorough e-commerce project architecture facilitates adding new helpful features and makes the website easier to use. Internal linking, a sitemap, a navigation menu, and other elements should all encourage visitors to stay on your website and browse it without feeling lost.


The person who designs the technological architecture for an online store is known as a solution architect, and they must be engaged in developing the website from the beginning. Discussing the website design before constructing the site will help you avoid going over budget, having unexpected code conflicts, and wasting money on things that might have been improved without being deleted. 


Three different architectural styles are now used for e-commerce websites. We describe their unique characteristics, offer an e-commerce architectural diagram for each kind, and list their benefits and drawbacks below. 


The Two-Tier Architecture of E-Commerce


A two-tier website architecture indicates that the client domain and the company database domain both have their side of the architecture. They are always in contact.


The database could reply to a request to supply or process the data, for instance, when the user requests information from the database or transmits their data (such as account or billing details) to be kept there. Such real-time connection is made possible by the well-planned eCommerce website architectural design.


Three-tiered architecture for e-commerce


In a three-tier eCommerce architecture, a server-side middle layer is present in addition to the client and database layers. This creates the architecture's three layers: 


  • Client-facing presentation layer
  • Business logic at the application layer
  • (Database) Database layer


Each layer operates separately, runs on different servers, and is viewed as a separate module when it comes to its creation, modification, or maintenance is one of the architecture's most significant differences.


 This kind has all the benefits of a three-tier architecture. Still, it amplifies its drawbacks, making it more difficult and expensive to ensure that the components of an e-commerce design communicate flawlessly and test them. 


Microservices architecture for e-commerce


A growing number of platform developers are moving away from the monolithic strategy (where everything is contained inside the same code base) and towards the microservice-based one due to the plethora of third-party solutions that may improve the user experience in the eCommerce sector. 


In this context, the term "microservice architecture" refers to the process of developing an application or website using several services that are less dependent on one another.


 Commercetools is a leading example of a firm using e-commerce microservices to build e-commerce platforms and solutions. Magento (formerly known as Adobe Commerce) is actively changing its architecture and moving away from the monolithic method. Magento 2.0's inclusion of service contracts is the first step towards this isolation.


Take the example of choosing to upgrade your e-commerce architecture. Is there anything more you could do other than hire a seasoned solution architect to handle the technical aspects? BestWish IT can take this seamlessly for you.

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